Magnolia Bakery opening new location on Columbus Circle

Grabbing some to-go cupcakes to enjoy in Central Park is going to get a lot easier when Magnolia Bakery opens its new Columbus Circle location tomorrow. As was first reported by I Love the Upper West Side, the announcement comes as the famous sweet shop’s Upper West Side location has seen a surge in customer traffic. The new location will be at 1784 Broadway, between 58th and 59th Streets, and, unlike the other NYC locations, will offer self-serve refrigerators with pre-packaged favorites like banana pudding and cupcakes, as well as a partnership with Australian coffee cafe Bluestone Lane.

“We are thrilled to be opening a new Magnolia Bakery just steps from Central Park – one of my favorite places to head to once the weather turns warm. With summer just around the corner, it’s the perfect time to grab your favorite desserts and bring the Magnolia Bakery experience right to the park,” said Chief Baking Officer Bobbie Lloyd in a statement to I Love the Upper West Side.

Magnolia opened its first location on Bleecker Street in the West Village in 1996, gaining fame for its pastel buttercream-frosted cupcakes after being featured in the Sex and the City. Today, the bakery has locations worldwide, from Los Angeles and Chicago to Dubai and Riyadh. In New York City, the new location will be their sixth–the others are Bleecker Street, Columbus Avenue, Grand Central, Rockefeller Center, and Bloomingdales. They will be opening a sixth location this spring in the new Moynihan Train Hall.

Magnolia also offers nationwide shipping through Goldbelly. And as for delivery, the new Columbus Circle location will service the Upper West Side and Midtown West.

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